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90D
Website Design & Development for an Exclusive Event Programme
The client is the organiser of an exclusive “90-Day Dinner” event, a high-profile series held at their flagship location. To support the launch and management of this event, they required a sophisticated digital presence that would build anticipation and facilitate a seamless guest experience from initial interest to final registration.
How We Help?
- Creative Web Design & Animation Optimisation
- Digital Registration & Data Management
- Responsive Mobile Development
Website
https://thisis90d.com
Our Challenges & Goals
The primary challenge was to create two distinct platforms: a high-impact teaser website followed by a comprehensive main event website. The project required the integration of complex animations to reflect the prestige of the event without compromising site performance. Furthermore, as the majority of the target audience accesses the site via mobile messaging platforms like WhatsApp, ensuring a flawless, responsive experience across both Android and iOS devices was a critical goal for the project.
How We Helped
Creative Web Design & Animation Optimisation
We developed a visually striking website featuring custom animations designed to engage visitors. To balance aesthetics with performance, we explored and implemented advanced CSS techniques and efficient video rendering methods. This ensured that the animations remained smooth and fluid across all browsers while maintaining rapid loading speeds, preventing any drop-off in user engagement.
Responsive Mobile Development
Recognising that mobile traffic is the primary driver for event discovery, we focused on a mobile-first development approach. We conducted extensive testing and refinement to ensure that the user interface was perfectly optimised for both Android and iOS platforms. This provided a consistent, premium experience for users clicking through from social media and messaging apps.
Digital Registration & Data Management
We implemented a streamlined digital registration system to handle guest sign-ups efficiently. By integrating the website’s registration form directly with Google Sheets, we provided the client with a real-time, automated data management tool. This allowed the organisers to monitor guest lists and perform data analysis instantly as new registrations were received.
The Outcome
The digital launch of the event was a resounding success, with the teaser and main websites effectively building significant momentum and interest. The high-performance animations provided a premium feel that aligned with the event’s exclusivity, while the mobile optimisation ensured a high conversion rate from mobile users. The automated registration system significantly reduced the client’s administrative workload, allowing them to focus on the successful execution of the dinner event itself.

