Embark on Your Online Journey
For Malaysian businesses, having an online presence has transcended being merely important. Whether you aspire to share your thoughts as a budding blogger, promote your small business, or simply showcase your passions and talents, a website serves as the quintessential medium for crafting and projecting your digital identity.
Don’t worry if you are not tech-savvy or have any knowledge about coding. This comprehensive guide is designed to gently usher you through creating an SEO and user-friendly website, offering step-by-step insights and expert advice to ensure your successful digital debut.
In the first step, when you decide to make a website, you must plan what kind of website you want. Define your purpose for what you are going to do on your website. This purpose will help to influence and guide the website’s design. For example:
- Personal blog/portfolio
- E-commerce website
- Non-profit organisation website
- Informational/educational platform
After that, you can plan what pages you will have for your website, for example:
- Home page:
- The home page is where you can introduce your website’s purpose to your visitors
- About Us page:
- The About Us page lets you share your story or business information with visitors.
- Blog page:
- This page allows you to showcase your content.
- Contact page:
- You can provide some ways for the visitors to reach you.
Choose a domain name (.www)
Before we start working on a website, it first needs a name. A website’s domain name is its identity in cyberspace. Without the domain name, your website will not function. It cannot be found by Internet users in Malaysia and beyond. The domain name must be easy to remember and should reflect your website’s purpose to make it easy to identify and find through standard search engine optimisation.
These are some tips to help you choose the domain name for your website:
- The domain name must be short and memorable
- Use keywords related to your content.
Get a web hosting account
Web hosting is where your website’s files and data will be stored and accessible to visitors. But you must be careful in picking the web hosting; if you pick the wrong one, it can cause a downgrade in your website’s performance and functionality.
There are a variety of web hosting providers that operate in Malaysia and internationally. Here are some popular hosting providers that actually play a major part in the process of launching a good website and making sure it’s always online and available for digital marketing:
- Bluehost: A popular web hosting service that offers a range of hosting options, including shared, WordPress, VPS, and dedicated hosting.
- Dreamhost: Known for its reliable and high-performance hosting services, it offers a variety of hosting options, including shared, WordPress, VPS, and dedicated hosting, along with domain registration and cloud services.
- HostGator: HostGator is a well-known web hosting provider that offers various hosting plans, including shared, VPS, and dedicated hosting, as well as domain registration services.
Here comes the fun part: designing your website. Though there are no rules regarding how your website should look, your website’s design and customisation should reflect its function to appeal to its target audience.
Don’t know how to code? No worries! You will also have several options to create your website:
- Website Builders
If you want to find a user-friendly drag-and-drop interface, website builders like WordPress, Wix, and Squarespace offer it. They have pre-designed templates and themes that make it easy for you to customise your website without any coding.
- Content Management Systems (CMS)
If you want to find tools that can allow you to create a highly customised website, consider using WordPress.org. You can install various plugins and themes to enhance your website’s functionality and appearance.
- Custom Development
Furthermore, you can create a completely custom website by hiring a developer or if you have web development skills, you can also develop by yourself. But this option will consume more time and is also quite expensive.
Optimise for Search Engine (SEO)
The search engine, commonly known as SEO, is a tool that could help you on your website to rank higher on search engine result pages. That means your website can appear closer to the top when people search for it on Google or other search engines. You will need to include the keywords often used to search related sites to improve the site’s SEO. Other than that, you must ensure your website is optimised for mobile devices to expand the scope of your website’s usability.
Test and Launch
The last and most important step in creating a website is a test. Before you let your website go live and use it for digital marketing, it’s important to check it thoroughly to ensure everything is functional and that there are no loading errors. Here are a few things you need to check before posting your website to the web:
- Check over the broken links ( links that don’t work)
- Spelling or grammar mistakes
- Your content on the page
- Ensure your website works well on various web browser likes:
Once you get everything correct, you can upload your website to the web. By following these step-by-step instructions, you’ve taken a significant leap into the digital world. Not only will these measures help you to create a compelling website, but one that’s SEO-friendly and optimised for digital marketing. Remember, the key to a successful website lies in regular updates, engaging content, and a user-friendly design. Embrace the journey of web development, and let your creativity shine through every click and scroll.
Kode Digital is more than just a creative digital agency, we are also a Meta Business Partner. As a Meta Business Partner, Kode Digital has access to exclusive tools and resources that can help our clients get the most out of Meta’s platforms. Our team stays up-to-date on the latest marketing trends and best practices, including popular marketing formats like Blog Content. Our goal is to elevate your brand and help to grow your business.